Here’s a cool story encompassing the first very telephone, ketchup and yeast. Bear with us, as they will all be tied to this specific bourbon brand and its history… We’re taking you back to Philadelphia, 1876. It is the year of The Great Centennial Exposition, the first official World’s Fair in the United States. Alexander Graham Bell is there, showcasing his so called ‘telephone’. Next to him we find Remington’s Typographic Machine and also showcasing is Heinz Ketchup. And then there is Fleischmann’s Vienna Bakery, set up by Hungarian and Austrian immigrant brothers Charles and Maximillian Fleischmann. They brought with them a type of yeast that caused a revolution in the baking world – and in the world of distilling. The response to the bakery was overwhelming and demand for the yeast caused the company to build another factory in Peekskill, NY and eventually a distillery there as well. This bottle of Fleischmann’s Select Bourbon Whiskey is the direct result of a Yeasty Boys success story. The Fleischmann brand is currently owned by the Sazerac company, but when this bottle of bourbon history was made, The Fleischmann Distilling Corporation was still an independent distillery with great heritage.
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